Case Study: CultureIQ achieves measurable growth and stronger engagement with Ballyhoo

CultureIQ boosts site speed significantly with Ballyhoo

CultureIQ, a leading business culture management company, was undergoing a major rebrand and required an overhaul of their existing website. Their goals were to create a site with clear, measurable calls-to-action, provide a wealth of information, and improve search engine rankings. They partnered with the vendor Ballyhoo for this project.

Ballyhoo built a new WordPress website from scratch, integrating several APIs including Salesforce Pardot for lead capture, YouTube for content, and Zoom for webinar registration. Their solution focused on speed, usability for older browsers, and providing SEO consultancy. As a result, site speed increased significantly and the client reported an excellent partnership, leading to multiple phases of further development. Ballyhoo successfully delivered a powerful website that met all of CultureIQ's strategic goals.

CultureIQ