Case Study: Google Cloud surfaces insights year-round with Balloon

Google Cloud surfaces insights all year long with Balloon

Google Cloud wanted a better way to gather ideas and insights from its employees beyond its annual Googlegeist event. The challenge was time: leaders needed an efficient way to surface feedback, improve productivity, and strengthen decision-making and trust across a huge workforce. Google Cloud used Balloon to help address these needs.

Balloon enabled Google Cloud to capture employee ideas and answer key questions throughout the year, rather than only during a single annual event. As a result, Google Cloud could surface vital insights more consistently and support ongoing improvements in productivity and culture. While the case study does not provide specific metrics, Balloon helped Google Cloud create a more efficient, continuous feedback process.

Google Cloud

Carol Carpenter

Vice President