Case Study: Northridge Sand boosts leads and visibility with Balefire web design

Northridge Sand boosts traffic nearly 200% with Balefire

Northridge Sand, a family-owned sand and gravel supplier in Wichita, Kansas, faced the challenge of an outdated website with no online visibility that failed to reflect the strength of their operation. They enlisted Balefire to create a fresh web design that would be easy to use, showcase their products, and improve their Google search ranking.

Balefire implemented a complete website redesign for Northridge Sand, which included high-quality photography, fresh web copy, and new features like a materials calculator. The solution delivered dramatic results: website traffic surged nearly 200%, leads increased by nearly 300%, and the company achieved first-page Google placement for key search terms.

Northridge Sand