Case Study: Turn it Blue Digital streamlines payment processing with Balance

A Balance Case Study

Preview of the Turn it Blue Case Study

Turn it Blue saves $30,000 in payment fees with Balance

Turn it Blue Digital, a high-growth SaaS ad platform, faced challenges with a fragmented payment stack that created friction for customers and required manual reconciliation work. They needed a consolidated solution to improve the customer experience and support their self-serve product, leading them to partner with the Balance payment platform.

By implementing Balance's embedded payment flow and APIs, Turn it Blue provided a seamless, branded checkout experience that allowed customers to pay with a single click. The results were significant, including saving $30,000 in processing fees, reclaiming 5 hours per month in reconciliation work, and migrating over 30% of card-only customers to ACH and wire payments through Balance.


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