BakerBaird Communication
10 Case Studies
A BakerBaird Communication Case Study
BakerBaird Communication worked with the Liverpool School of Tropical Medicine to capture and communicate the impact of a major programme tackling childbirth-related stigma and fistula across six countries in sub-Saharan Africa. The challenge was to produce sensitive, evidence-led communications to ensure the programme's impact would be understood, replicated, and sustained.
BakerBaird created a suite of high-quality videos, in-country reports, and global summaries that captured the voices of clinicians, mothers, and community leaders. These materials influenced medical school training, empowered health workers, and alerted ministries of health to the need for policy change. The work by BakerBaird directly contributed to saving lives and transforming the futures of mothers who experienced fistula-related trauma.