Case Study: ESL Federal Credit Union accelerates business lending growth with Baker Hill

A Baker Hill Case Study

Preview of the ESL Federal Credit Union Case Study

ESL Federal Credit Union grows member business loans to $800M with Baker Hill

ESL Federal Credit Union, a financial institution serving the Rochester, NY area, sought to optimize its commercial and small business lending workflows and streamline the underwriting process for loans under $100,000. To drive efficient portfolio growth and free its experienced team to focus on larger, complex loans, ESL partnered with Baker Hill to define a new loan origination segmentation strategy.

By implementing Baker Hill's UN/FY Small Business Loan Origination and UN/FY Portfolio Monitoring solutions, ESL significantly streamlined its entire business lending process. Baker Hill's solution enabled auto-decisioning for smaller loans and automated credit risk management. As a result, ESL grew its business loan portfolio by over 500%, saw a 4X increase in loan applications, and increased SBA loans by 15X. The time for an annual loan review was reduced from eight hours to three, showcasing the measurable impact of the partnership with Baker Hill.


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