Case Study: R/GA achieves user-centric FemTech app development with BairesDev

R/GA - Customer Case Study

R/GA, a global creative network, needed support developing Spot-On, a period and birth control tracking app for women. They turned to BairesDev for help with app development and senior engineering talent to move the project forward faster.

BairesDev provided staff augmentation services, supplying senior software engineers for the Spot-On project. The team developed key features like mood tracking, calendar views, period predictions, and reminders, while also handling iOS and Android development and bug fixes to keep the app performing well. The engagement lasted 4 years, helping R/GA deliver a more user-centric experience and improve user engagement.

R/GA

Ropu Rovagnati

SVP, Managing Director, LATAM