Case Study: Cardinal Health cuts printing and shipping costs with Baesman’s web-to-print solution

Baesman’s online solution makes it vastly easier for Cardinal Health to support pharmacies with POS signs and more

Cardinal Health distributes medical and pharmaceutical products to more than 60,000 locations and needed a better way to support pharmacies with POS signage and other printed marketing materials. The company wanted a custom ordering process that would be easier for pharmacies to use, while also helping Cardinal Health reduce production costs and maintain brand consistency and quality. Baesman provided a web-to-print and digital storefront solution to address these challenges.

With Baesman’s online ordering and fulfillment system, Cardinal Health gave pharmacies individual control over ordering materials when they need them, while simplifying distribution across thousands of locations. The solution also included online proof review for printed materials, helping catch errors before production. Baesman’s system reduced Cardinal Health’s printing and shipping costs by 50% compared with traditional phone orders and print submissions.

Cardinal Health