Case Study: Turner Classic Movies Boosts MOOC Completion and Learner Engagement with Badgr

Digital Badges Dramatically Increase MOOC Completion Rates and Learner Engagement

Turner Classic Movies partnered with **Badgr** to improve engagement and completion in its massive open online courses (MOOCs). Like many online learning programs, the courses faced a common challenge: keeping learners motivated enough to finish the material and stay active throughout the experience.

Using **Badgr’s** digital badging platform, the team created visually engaging, milestone-based badges aligned to course outcomes and the story arc of the curriculum. The approach helped drive much higher participation and retention: about 64% of the initial 17,000 learners completed the course modules and final assessment, representing roughly a 55% improvement over courses without digital badging.

Turner Classic Movies