Case Study: Kontent Core achieves a scalable, low-cost music marketplace and rapid licensing with Backblaze B2

How Kontent Core built a music licensing platform and marketplace with B2 cloud storage

Kontent Core, founded by Andrew Knox, is a music licensing platform and marketplace that helps artists, labels, ad agencies, and filmmakers discover and license music. Facing a chaotic discovery market, complex licensing negotiations, and the need to launch a cloud-native service without building their own data center or storage, Kontent Core turned to Backblaze and its Backblaze B2 cloud storage to meet scalability, cost predictability, and content-delivery needs.

Using Backblaze B2 to store high-resolution masters and enable on-demand compute for sampling and analysis, Kontent Core sped large ingest operations from lengthy workflows to minutes, eliminated infrastructure rate‑limits, and cut licensing turnaround from months to as short as minutes. Backblaze’s low-cost model (about $5 per terabyte per month) and simple pricing let Kontent Core scale transparently, focus on product features, and deliver measurable improvements in ingest speed, cost control, and licensing efficiency.

Kontent Core

Andrew Knox

CEO, Chief Creative Officer