Case Study: Gideo reduces video workflow costs by 70% with Backblaze B2

Gideo cuts video workflow costs by 70% with Backblaze

Gideo, a connected TV app platform, experienced rapid triple-digit growth that its existing all-in-one video infrastructure could no longer support. They needed a more flexible and interoperable solution for their video encoding, storage, and delivery to continue scaling effectively.

Gideo implemented Backblaze B2 Cloud Storage for origin storage, paired with Fastly for content delivery. This new infrastructure, combined with their own in-house encoding software, gave them greater control and significantly reduced costs. As a result, Backblaze helped Gideo reduce their overall workflow expenses by 70%, providing predictable pricing and the scalability needed to support their continued growth.

Gideo