Case Study: BSF achieves 4x onboarding growth and a 4.7-star app rating with Backbase

A Backbase Case Study

Preview of the BSF Case Study

BSF boosts onboarding 4x and app ratings to 4.7★ with Backbase

BSF, a major bank in Saudi Arabia, faced intense competition and the demands of a digital-first generation. Its outdated and rigid digital channels and lack of a core banking system limited its ability to scale and innovate. To build a future-ready foundation, BSF partnered with Backbase to overhaul its entire digital banking platform.

By adopting Backbase's platform, BSF implemented a buy plus build approach that provided the flexibility, openness, and scalable architecture needed for rapid development. The results for BSF were transformative, including a four-fold increase in digital onboarding rates and a jump in its App Store rating to 4.7 stars from under 2.0. Backbase enabled the bank to achieve significant growth and dramatically improve customer satisfaction.


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