Case Study: Vertical Aerospace boosts global visibility and website traffic with Babel PR

Vertical Aerospace secures 180+ pieces of coverage and boosts web traffic 1,566% with Babel

Vertical Aerospace, an electric vertical take-off and landing vehicle startup, faced the challenge of unveiling its new aircraft design to support fundraising without having a physical prototype or named partners. With a very tight two-week deadline, they engaged Babel to generate significant media interest for their announcement. Babel crafted a compelling narrative that positioned the aircraft as a pioneering 'flying taxi' and highlighted its significance for the UK aerospace sector.

Babel secured exclusive coverage with major outlets like Bloomberg and Sky News and arranged extensive media briefings for the CEO. This strategy resulted in over 180 pieces of global coverage and a massive 1,566% increase in website traffic for Vertical Aerospace, making it the company's most successful launch ever.

Vertical Aerospace