Case Study: Parts Europe improves company communication with Babbel for Business

Parts Europe - Customer Case Study

Parts Europe, a distributor of motorcycle parts and accessories with a diverse workforce of over 300 employees, faced a challenge in improving communication across its international operations. As English is its primary corporate language, the company needed an effective way for its employees, especially managers, to reach a B2 proficiency level, moving beyond the constraints of their previous in-person lessons.

The company implemented Babbel for Business to create a flexible and supportive learning culture. The solution included dedicated weekly learning time, personalized goals via placement tests, and learning contracts to ensure progress. As a result, Babbel saw significantly higher usage than the previous in-person classes, with employees reporting improved confidence and communication skills, and the program became so popular a waiting list was created for new participants.

Parts Europe

Tatjana Ullrich

HR Administration