Case Study: Outbound achieves standardised, secure prepaid rewards and streamlined expense management with B4B Payments

Outbound - Customer Case Study

Outbound, a UK full-service channel agency specialising in Sales, Marketing and Management with clients including HP and Lexmark, needed a more efficient, secure and cost-effective way to deliver incentives and manage company expenditure. Previously reliant on country-varying gift vouchers and personal/company credit cards — which risked lost mail and inconsistent reward values — Outbound turned to B4B Payments and its prepaid payment solution to standardise and streamline rewards and expense workflows.

B4B Payments provided personalised prepaid cards and a platform that supports both incentives and expense management, including the option to send zero-value cards and top them up once recipients confirm receipt. The solution allowed Outbound to standardise perks across countries, reduce the risk of lost rewards, tighten expense control, speed up accounting, and offer branded, secure cards for clients — delivering measurable improvements in efficiency and client value through B4B Payments’ system.

Outbound

Claire King

Programme Manager