Case Study: John Moore Museum achieves greater travel trade understanding and stronger partnerships with b2me Tourism Marketing Ltd

John Moore Museum partners with b2me Tourism Marketing to reach Abbey Tours faster

The John Moore Museum received one-to-one mentoring from b2me Tourism Marketing Ltd through the Cotswolds Tourism Plus 'Help To Thrive' Programme. The museum sought to improve its marketing with a particular focus on attracting more international visitors from the travel trade.

Through practical tips and hands-on advice, b2me reviewed and adapted the museum's travel trade templates to create a more focused package. This support directly led to the John Moore Museum successfully partnering with Abbey Tours much more quickly than anticipated. The vendor's professional knowledge and contacts were cited as instrumental to this achievement.

John Moore Museum