B2B International

B2B International is part of gyro and together create the world's largest specialist b2b agency network. B2B International offers all of the services you would expect from an international market research firm, such as branding research, competitive intelligence, customer satisfaction and loyalty, market entry and opportunity research, product development, and segmentation research. If your company is looking to enter a new market, build its position in a market, create a new brand, find out how satisfied customers or employees are, target markets more efficiently, develop a new product, or test the effectiveness of an advertising campaign, B2B International’s market intelligence can help you.

Case Studies

Showing 33 B2B International Customer Success Stories

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Antalis - Customer Case Study

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How we helped Brenntag to provide service excellence to every customer, every day

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Identifying the “moments of truths” within the construction tool buyer journey

Coveris - Customer Case Study

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Merging two successful brands into one and tracking subsequent brand performance

Finding the pain points of energy and commodities analytics buyers

Understanding the opportunities in the market of engineered components and identifying entry methods

Helping a tech client increase revenue by 16%

Providing original insights to support a client’s content marketing and PR strategy

Helping to bring a new pre-prepared microfibre mopping system to market

Measuring brand perceptions to inform brand portfolio expansion and alignment

Developing a multi-country go-to-market strategy for a new DIY app

Testing the effectiveness of a global ad campaign to inform creative and media placement

Developing a go-to-market strategy for a new financial platform

Tapping into the needs and values of B2B parcel carrier customers

A Stage-Gate process to developing new washroom cleaning concepts

Monitoring what customers say about a leading plumbing and heating brand

Assessing the potential of a breakthrough gas detection technology and the pending acquisition of the technologies’ manufacturer

Helping a leading tool manufacturer reduce customer churn

Leidos - Customer Case Study

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Supporting the successful re-launch of a lower cost brand sitting alongside a premium core brand

Brand identity testing to help realign extensive brand portfolio

Molson Coors - Customer Case Study

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Developing an insight-driven product & proposition roadmap for a leading payment processing services provider

Developing country-specific value propositions to support the launch of a new concept

Assessing the potential threat levels posed by alternative solutions in the steam management market

Sodexo - Customer Case Study

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How B2B International Helped Stripe to Create Insights-Driven Thought Leadership Content for Upcoming Marketing and PR Campaigns

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Comparing the market perceptions of two major brands to inform post-acquisition strategies

Walking in the shoes of a commercial vehicle customer

Wolseley - Customer Case Study

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Helping a software provider build a list of high-potential prospects in a new market

Yodel - Customer Case Study

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