Azuga
50 Case Studies
A Azuga Case Study
Uber Mexico, an important growth market for the global ride‑hailing company, faced high operational costs, congested cities, resistant local legislation and a violence‑prone taxi industry — all compounded by driver accountability concerns that threatened service quality and scale. Uber needed a non‑intrusive GPS tracking solution drivers would accept, one that increased accountability and reduced hidden costs without feeling “Big Brother.”
Uber selected Azuga’s plug‑and‑play OBDII social telematics platform to engage drivers and monitor key behaviors. Within one year, fleets using Azuga saw a 72% drop in accidents, 14% lower fuel consumption, 10% reduced maintenance costs and a 12% cut in operational costs, alongside marked improvements in speeding, harsh braking/acceleration, idling and route discipline. The program enabled Uber to counsel or remove persistently poor performers, reduce churn, lower liability risk and deliver safer, higher‑quality rides.
C Padilla
Vehicle Owner