Case Study: JWL Online achieves 29.2% revenue growth with Ayko PPC and campaign optimisation

JWL Online boosts revenue 29.2% with AYKO

AYKO provided PPC services to JWL Online, a family-owned architectural ironmongers company. The challenge was to help the customer reach a specific revenue target while maintaining or improving their return on ad spend (ROAS) after a period of successful prior collaboration.

AYKO implemented a strategic review and scaling of PPC campaigns, focusing on high-performing segments. They refined Performance Max campaigns by creating segmented asset groups for top brands and continuously optimized ad copy. This approach resulted in a 32.7% year-over-year increase in conversions and a 29.2% year-over-year increase in revenue for JWL Online.

JWL Online