Case Study: Happy Beds boosts Amazon and eBay ROAS with AYKO's PPC management

Happy Beds boosts Amazon and eBay ROAS 436% with AYKO

AYKO was engaged by Happy Beds, a furniture retailer, to tackle the challenge of managing increased advertising costs and competition during Amazon's Prime Day event. The goal was to capitalize on the heightened traffic without allowing ad spend to escalate disproportionately to sales.

AYKO implemented a strategic plan that involved raising bids and budget allocations to ensure campaigns remained active. They also launched targeted category and retargeting campaigns to capture new customers. As a result, Happy Beds saw a 238% increase in ad sales revenue and a 168% rise in orders month-over-month during Prime Day, followed by sustained growth.

Happy Beds