Case Study: G Johns achieves higher revenue and conversions with AYKO's Magento 2 rebuild and digital marketing support

G Johns & Sons boosts revenue by 32.72% with AYKO

G Johns & Sons, a family-owned specialist supplier of architectural ironmongery, required a state-of-the-art website to showcase its extensive product range online. The company was also struggling with low search rankings for its category pages, causing it to miss crucial opportunities to target ready-to-purchase customers. They engaged AYKO for a web development and digital marketing solution.

AYKO executed a full Magento 2 site rebuild and provided ongoing technical SEO support. The solution simplified title tags and meta descriptions to resolve keyword cannibalization and improve click-through rates. The results were significant, including a 32.72% increase in revenue, a 16.33% rise in conversion rates, and a 19.9% growth in average order value. AYKO's PPC management also drove a 571% year-over-year increase in conversions and a 218% boost in ROAS.

G Johns & Sons