Case Study: Storebrand achieves 3-second customer service search with ayfie

How ayfie helped Storebrand dramatically improve customer service

Storebrand, a leading Nordic savings and insurance group, needed to improve customer service in a fast-changing digital environment. The company wanted its customer service team to quickly access all relevant information while meeting strict compliance and financial regulations, and its old search process was taking up to 40 seconds.

To solve this, Storebrand implemented Microsoft Dynamics CRM with ayfie Locator and ayfie’s predictive search to instantly surface relevant documents and data. With ayfie, Storebrand cut search time to just 3–4 seconds, which helped lower costs and improve customer satisfaction and revenue.

Storebrand

Tom Bech Eriksen

Nordic Manager CRM