Case Study: Epsilon achieves faster team alignment and client approval with Axure Software Solutions

John Henry Krahenbuhl on Collaborating with a Distributed Team

Epsilon, a global digital marketing agency, needed to design a product-launch microsite that balanced multiple stakeholder interests on a single page while keeping a distributed cross-functional team aligned and moving quickly. Working with Axure Software Solutions, lead UX designer John Henry Krahenbuhl used interactive prototypes and Axure Share to collaborate remotely and explore the best way to present the concept.

Axure Software Solutions helped Epsilon rapidly test and refine the experience in real time, including carousel interactions, content layout, and animation behavior. The prototype-driven process built internal consensus and client confidence, reduced what would likely have required at least two client meetings into one, and helped the team go from concept to launch in just over four weeks.

Epsilon

John Henry Krahenbuhl

Lead User Experience Designer