Axon Garside
27 Case Studies
A Axon Garside Case Study
Bridge Coffee Roasters, a family-run UK coffee provider, faced a challenge in generating B2B leads due to a lack of clarity on their target audience and a strategic framework for their content marketing. They partnered with vendor Axon Garside to refine their marketing approach and drive growth.
Axon Garside conducted an in-depth workshop to refine the ideal customer profile and then implemented a structured inbound strategy focused on SEO, content, email marketing, and social media. This solution led to a 400% increase in organic traffic year-on-year, generating 135 new contacts and converting six of them into customers, demonstrating a strong return on investment.