Case Study: Whitbread improves guest experience and safety with Axis Communications intelligent audio and video

Whitbread pilots Axis audio and video across a Birmingham Premier Inn to improve guest experience and safety

Whitbread, the parent company of Premier Inn hotels, sought to explore how intelligent technology could improve guest experience, operational efficiency, and safety preparedness at its Birmingham location. The challenge involved finding a flexible solution to meet upcoming safety regulations and enhance daily operations. Working with its partner SECOM, Whitbread turned to Axis Communications to trial their network audio and video solutions on their open platform.

The solution implemented by Axis Communications involved installing network speakers and integrating them with video and analytics. This allowed for automated guest direction, remote staff alerts for service needs, and targeted safety announcements from a central dashboard. The trial demonstrated measurable impacts including reduced queues, more efficient staff resource allocation, and improved communication for safety and accessibility. Axis Communications' open platform provided the flexibility to adapt the technology to the hotel's specific operational requirements.

Whitbread