Case Study: Calvin University achieves transparent digital transformation with Axios HQ

Calvin University achieves 70%+ open rates with Axios HQ

Calvin University faced the challenge of guiding its faculty and staff through its largest website overhaul in over a decade, a project that included implementing a new CMS and a complete redesign. The newly-formed Marketing and Communications team needed a transparent, efficient, and centralized communication solution to manage expectations and maintain critical university operations during this multi-phase digital transformation.

The university used the Axios HQ platform to launch a strategic newsletter program. This solution delivered monthly updates, promoted web team office hours, and helped manage expectations, resulting in consistently high open rates of over 70% and achieving 100% participation from schools and departments on key calls to action. Axios HQ enabled transparent communication that built trust and ensured a smooth transition.

Calvin University