Case Study: Body Energy Club enhances customer experience and automates inventory with Axial

Body Energy Club connects Shopify to LS Retail with Axial for a seamless omnichannel experience

Body Energy Club, a retail chain specializing in vitamins and supplements, sought to enhance its customer experience and connect its new Shopify website to its existing LS Retail ERP system from Business Central. The company partnered with vendor Axial to achieve these goals and build an optimized omnichannel ecosystem.

Axial conducted a full analysis and implemented a comprehensive solution. This included a complete review of the site architecture, improved navigation, and a mobile-first development approach. They connected the Shopify site to LS Retail for inventory and integrated Klaviyo for marketing automation, developing strategic email flows. The work by Axial established a solid project foundation, preparing Body Energy Club for effective future omnichannel development.

Body Energy Club (bec)