Case Study: Akku SYS saves time with automated product descriptions from AX Semantics

How Akku SYS Saves a lot of Time With Automated Product Descriptions

Akku SYS, a company specializing in custom-made batteries and accumulators, needed a way to create unique product descriptions for more than 10,000 products across Europe in multiple languages. Manually writing and translating content at scale was too time-consuming, and earlier translation-tool attempts did not deliver the accuracy and quality they needed. AX Semantics provided the content automation software used to address this challenge.

With AX Semantics, Akku SYS automated thousands of product descriptions from structured product data, while also enabling quick bulk updates and faster internationalization across 110 languages. The result was content that was indistinguishable from handwritten copy, with A/B testing showing no significant conversion-rate differences versus manual text and heatmap analysis indicating equal or better engagement in 90% of cases, all while saving the team a significant amount of time.

Akku SYS