Case Study: NFL delivers real-time player performance insights at scale with AWS Elemental Amazon QuickSight

NFL delivers real-time Combine insights to hundreds of thousands of fans with AWS Elemental

The National Football League (NFL) faced the challenge of synthesizing complex player performance data from its annual Scouting Combine into accessible, actionable insights for both clubs and millions of fans. The NFL's Next Gen Stats team needed to transform raw athletic metrics into an engaging, real-time visualization system capable of handling massive global traffic. They partnered with AWS Elemental, utilizing Amazon QuickSight to address this.

AWS Elemental's solution centered on building the Combine IQ dashboard using Amazon QuickSight's serverless architecture and Highcharts integration. This enabled dynamic, interactive visualizations that updated every five minutes and scaled to hundreds of thousands of concurrent users. The results provided fans with near real-time player comparisons and professional-grade analytics, significantly enhancing data accessibility and engagement during the Combine event.

NFL