Case Study: MasterClass enhances video quality and reduces costs with AWS Elemental Media Services

MasterClass cuts video costs by more than half with AWS Elemental

MasterClass, a streaming platform offering classes from world-renowned instructors, faced growing needs to improve video quality and scale its infrastructure as its content library expanded. Their initial turnkey video solution lacked the flexibility required for growth. The company turned to AWS Elemental, using AWS Elemental MediaConvert for transcoding and Amazon CloudFront for content delivery, to build a more robust and scalable media workflow.

By implementing AWS Elemental MediaConvert with its QVBR feature and leveraging Amazon CloudFront, AWS Elemental provided a solution that dramatically improved MasterClass's video processing and delivery. The results included significantly enhanced video quality with reduced artifacts, faster streaming across devices with less buffering, and a reduction in video costs by more than half. This migration, orchestrated with partner Nomad Media, also gave MasterClass full autonomy over its media stack for future innovation.

MasterClass