Case Study: MegaFon achieves 140-fold OTT subscriber growth with AWS Elemental

Elemental Supports Extensive Expansion for MegaFon.TV

MegaFon, a leading Russian telecom operator, relaunched its MegaFon.TV OTT service to deliver subscription and VOD across mobile, web and smart TVs, but faced a rapid scale challenge as subscribers surged from 10,000 to more than 1.4 million in a year. The operator needed a reliable, scalable platform to handle massive simultaneous connections and seasonal traffic spikes while maintaining consistent stream quality.

MegaFon deployed Elemental’s software-defined video stack on-premises—Elemental Server for VOD transcoding, Elemental Live for live compression and Elemental Delta for just-in-time packaging with MPEG‑DASH/Widevine and HLS/Verimatrix DRM. The solution enabled seamless scaling during promotions, supported a roughly 140-fold subscriber increase, drove significant growth in paid subscriptions and maintained consistent OTT stream quality for users.

MegaFon

Andrey Kushnarev

Head of Video Streaming