Case Study: VersAccounts boosts cloud ERP awareness with A.wordsmith

VersAccounts secures 14 features and wins 6 awards with A.wordsmith

VersAccounts, a provider of a cloud ERP system for fast-growing businesses, faced the challenge of raising awareness for its platform and its insights on how Amazon has changed small business customer interactions. To address this, they engaged the vendor A.wordsmith for public relations and communications services.

A.wordsmith implemented a strategy focused on media relations, analyst outreach, social media, and awards submissions. The results were significant, with A.wordsmith securing 14 feature stories in key trade publications and six awards for VersAccounts, including a top cloud ERP platform honor. They also secured analyst briefings and speaking roles for the client, successfully elevating their industry profile.

VersAccounts