Case Study: Talkoot achieves funding launch buzz with A.wordsmith

Talkoot secures 9 media placements in 2 weeks with A.wordsmith

The customer, Talkoot, a provider of content production management SaaS, faced the challenge of generating widespread awareness for its recent $1.6 million funding round within a very tight, two-week timeframe. Their goal was to create buzz by securing media placements in local, regional, and key industry publications. To meet this challenge, they engaged the vendor, A.wordsmith.

A.wordsmith crafted a press release and managed its distribution over the newswire while also conducting targeted outreach to media contacts. This solution successfully secured nine pieces of coverage in a variety of outlets, including top-tier publications like Fortune. The results successfully expanded awareness of Talkoot’s offerings and its plans for growth.

Talkoot