A.wordsmith
94 Case Studies
A A.wordsmith Case Study
Skamania Lodge, a mountain resort and conference center in the Columbia River Gorge, engaged the vendor A.wordsmith to reinvigorate its brand, increase media exposure, and expand its reach to travelers beyond its primary market to differentiate itself from other Pacific Northwest resorts.
A.wordsmith implemented a proactive, multi-faceted communications strategy that included personalized narratives, media relations, and influencer engagements. This approach successfully secured 102 media placements and 17 media visits, generating over 1.9 million estimated views and 1,500 engagements within a year for Skamania Lodge.