A.wordsmith
94 Case Studies
A A.wordsmith Case Study
OVO, a Portland-based branding agency, faced the challenge of raising awareness of its leaders as experts in its target industries. To address this, the agency enlisted A.wordsmith for its writing and public relations services to develop a strategic communications plan.
A.wordsmith developed and executed a PR strategy focused on creating compelling blog content and securing media placements. This involved collaborating with OVO executives to produce in-depth articles and guides that showcased the agency's expertise. As a result, A.wordsmith secured placements in top-tier publications like Adweek and Chief Executive, and developed over 12 long-format blog posts, successfully positioning OVO as a thought leader in complex branding issues.