Case Study: Grays Restaurant & Bar boosts awareness and social media engagement with A.wordsmith

Grays Restaurant & Bar earns 211,271 impressions with A.wordsmith

Grays Restaurant & Bar, a contemporary pub and kitchen in Vancouver, WA, sought to raise its profile as a go-to urban restaurant for foodies in the broader Portland area following a major renovation. To meet this challenge, the restaurant engaged the vendor A.wordsmith for a public relations and communications strategy.

A.wordsmith developed and executed a strategy focused on social media and influencer relations. The solution involved managing the restaurant's social media presence and securing extensive coverage from key food influencers. The results included 59 Instagram Story cards and 24 Instagram feed posts, which generated 211,271 impressions. A.wordsmith also planned an influencer mixer that yielded an additional 27 pieces of social media coverage.

Grays Restaurant & Bar