Case Study: Wealthy Single Mommy grows email list to 56,000+ subscribers with AWeber

How this blogger grew her email list to over 56,000 subscribers using AWeber

Wealthy Single Mommy, founded by Emma Johnson, is a blog that helps single moms with career, money, parenting and relationship advice. Emma’s biggest challenge was converting readers into email subscribers—when she started using AWeber in 2014 she had about 2,000 addresses and needed a reliable way to grow and engage her audience.

Using AWeber, Emma offered a focused lead magnet ("15 Steps to Thriving as a Single Mom"), added sign-up forms on her homepage and blog post pop-ups, and promoted the offer on social media and other platforms. Those simple, integrated tactics grew her list to more than 56,000 loyal subscribers and helped turn casual readers into an engaged community.

Wealthy Single Mommy

Emma Johnson

Blogger