Case Study: Ask Leo achieves a 1000% increase in opt-ins with AWeber popover forms

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Preview of the Ask Leo Case Study

AWeber User Gets 1000% Increase in Opt-Ins Using Popover Form

The customer, Leo Notenboom of Ask-Leo.com, was an AWeber user looking to significantly increase his email newsletter opt-in rates. His challenge was overcoming the common perception that popover forms annoy website visitors, a belief that can prevent effective split testing.

AWeber's solution was the implementation of a popover form that was displayed with a time delay, carefully set based on the average time visitors spent on the site. By using AWeber to test this approach, the customer achieved a dramatic 1000% increase in opt-in conversions without any negative effects on visitor experience.


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