Case Study: Audio-Technica achieves faster, higher-converting eCommerce with Aware Digital and Adobe Commerce

Audio-Technica boosts online revenue 25% with Aware Digital

Audio-Technica, a global audio brand, faced significant challenges with its outdated and slow Adobe Commerce platform. The site had compatibility issues, a large technical debt, and was at security risk, which was hampering growth and the customer experience. They partnered with Aware Digital for a solution.

Aware Digital implemented a new mobile-first eCommerce solution by rebuilding the frontend with the Hyvä theme on Adobe Commerce. This upgrade enhanced security, streamlined deployments, and provided a faster, more agile site. The project was completed in under six months, resulting in a 671% increase in page speed and a 75% increase in conversion rates, contributing to a 25% growth in online revenue for Audio-Technica.

Audio-Technica