Case Study: The Healthy Back Institute gains copywriting support with AWAI

The Healthy Back Institute builds a 7-year content relationship with AWAI

Steve Coombes, a father of seven, faced the challenge of being stuck in a traditional IT job that consumed his time and limited his income and family time. Seeking a more flexible and fulfilling career, he turned to the vendor, the American Writers & Artists Institute (AWAI), and invested in their Accelerated Program for Six-Figure Copywriting and their Circle of Success membership to build the necessary skills.

AWAI provided Steve with the essential copywriting education and a crucial networking opportunity at their FastTrack to Success Copywriting Bootcamp. This led to his first major client, The Healthy Back Institute, with whom he has maintained a seven-year working relationship. The solution resulted in Steve building a thriving copywriting business that more than replaced his former income, granting him the flexibility to set his own schedule and spend significantly more time with his family.

The Healthy Back Institute