Case Study: Winetraveler Improves Site Speed and SEO with AVX Digital

Winetraveler reduces crawled pages by 1,275 with AVX Digital

Winetraveler faced significant site speed issues and SEO inefficiencies, including image redirects, oversized files, and excessive low-value pages wasting Google's crawl budget. They partnered with AVX Digital for a search engine optimization and site speed optimization solution to address these challenges.

AVX Digital implemented a solution that involved resizing images, removing redirects and excess files, and eliminating over 1,275 unnecessary tag and category pages. They also applied a noindex tag to a staging site that was being incorrectly crawled. As a result, both desktop and mobile site speed scores increased significantly, and search engine crawlers began focusing only on valuable pages, improving overall site performance.

Winetraveler