AvreaFoster
20 Case Studies
A AvreaFoster Case Study
Gainwell Technologies, a company providing digitally enabled solutions for public health, faced the challenge of building name recognition and credibility after being formed through multiple acquisitions. They partnered with the vendor AvreaFoster for brand positioning, strategic messaging, and a visual brand refresh to create a cohesive brand story.
AvreaFoster conducted key interviews to develop a new brand narrative and modern visual identity, which was met with enthusiastic internal approval. The vendor then built Gainwell a completely new, SEO-driven website that enhanced the user experience and significantly improved tracking and maintenance efforts for the company.