Case Study: Splunk achieves AI-powered deal-level forecasting and frees sales to sell with Aviso

Splunk Saves Hours Weekly by Getting into Aviso and Out of Spreadsheets

Splunk, amid a period of hyper-growth, struggled with forecasting: 20% of its sales staff were tied up managing forecasts in spreadsheets that lacked deal-level visibility and pipeline change tracking, leaving Sales Ops, finance, marketing and the C‑suite without a reliable view of business health.

Aviso delivered AI‑powered, deal‑level forecasting with flexible rep vs. manager views and automated rollups, giving organization‑wide visibility from Day 1. The platform freed sales reps to focus on selling, turned forecast conversations into strategy and closing discussions, and provided executives a single source of truth—prompting CEO Doug Merritt to praise the insights Aviso brought to the team.

Splunk

Doug Merritt

CEO