Case Study: Seagate achieves unified pipeline visibility and predictive forecasting with Aviso

Seagate Gets Single Pane of Glass of Insights for Every Pipeline Opportunity with AI Forecasting and Deal Signals

Seagate, a global data storage and management company, needed to expand from primarily OEM and channel distribution into subscription services while consolidating forecasting across teams and business segments. The company faced challenges including limited experience with subscription models, difficulty moving large volumes of data through the revenue cycle, and gaps in customer-facing sales coverage, all while needing better collaboration and tighter Salesforce integration.

Aviso provided a “single pane of glass” with predictive forecasting dashboards, opportunity maps, deal rooms, and activity, relationship and conversational intelligence—fully integrated with Salesforce. The platform gave Seagate clear visibility into activity ownership and leading indicators, improved pipeline precision and forecasting, reduced time spent on updates via CRM auto-population, and helped pinpoint deal-stage issues—outcomes echoed by Seagate leadership and supported by Aviso’s broader results (customers close ~20% more deals and reduce CRM burden significantly).

Seagate