Case Study: AX Track achieves 1,000%+ social engagement growth with Avidly

AX Track boosts social engagement 1,000%+ with Avidly

AX Track, an automotive vehicle recovery company, faced significant challenges with its outdated website and branding. The site offered poor user navigation, minimal copy, and lacked conversion paths for B2B inquiries. Its flat branding did not differentiate it in the market, and there was no content strategy or lead nurturing in place. They partnered with Avidly for a comprehensive solution involving website design, development, and inbound marketing.

Avidly implemented a complete visual rebrand and built a new, functional HubSpot website. The solution included a modernized design with a refreshed color palette, a reworked logo, and new content like team videos. A custom-developed price consultation form handled complex B2B and B2C journeys. The results were substantial, including a 263.5% increase in blog views and a several thousand percent increase in social media engagement and impressions. Avidly's work also improved the overall site health score from 84% to 94%.

AX Track