Case Study: Motion Path achieves creative freedom in real-time 3D graphics with Avid Technology

Motion Path Advancing real-time 3D graphics

Motion Path is a Montreal-based creative services agency specializing in real-time 3D graphics for television broadcast. As it served major clients and high-profile events, the company needed a flexible way to create complex virtual sets, augmented reality, and on-air graphics without being constrained by technology. Motion Path relied on Avid Technology’s Maestro family of solutions, including Maestro | Designer, Maestro | TX, Maestro | News, and Maestro | PowerWall, powered by MediaCentral.

Avid Technology enabled Motion Path to turn ambitious design ideas into on-air graphics with creative freedom and technical flexibility. The solution supported groundbreaking projects such as real-time animated headshots at Super Bowl XXXIII, an augmented reality studio extension for MLB Network, and AR work for Euro 2016, helping Motion Path deliver award-winning results and maintain its reputation for innovation.

Motion Path

Anton Maximovsky

President and Chief Executive Officer