Case Study: Strata Technology expands into green technology with Avid Creative

Strata Technology expands into green technology with Avid Creative over many years

The customer, Strata Technology, is an engineering firm that designs and builds pilot plants for industries like oil, gas, and nuclear, and was seeking to capitalize on its growing work in green technology. Their challenge was to effectively position and promote this new aspect of their business. They turned to their long-term design partner, Avid Creative, for a refreshed brand and web design strategy to help them transition into this developing market.

Avid Creative implemented a comprehensive solution that began with market research and competitive analysis to position Strata's green technology proposition. This strategy was executed through a new website targeting specific market sectors, supported by a social media campaign, SEO, and exhibition design. As a result, Avid Creative helped Strata Technology successfully expand from a traditional engineering company into a solutions provider for green technology.

Strata Technology