Case Study: BCU achieves rapid hurricane relief outreach with AviaryAI

BCU - Customer Case Study

BCU, a not-for-profit credit union, needed to quickly communicate personalized hurricane relief options to its members after major storms hit. Their challenges included the limitations of mass outreach, a need for personalization, staff resource strain, and some branch closures. To address this, they partnered with AviaryAI to deploy its AI-powered voice agents.

AviaryAI implemented a solution that made over 55,000 personalized calls in less than ten days, enabling two-way conversations about relief options. The results were significant, with a 52% success rate on answered calls and 90% cost savings compared to a human call campaign. This efficient outreach strengthened member trust and allowed BCU staff to focus on more complex member needs.

BCU

Mike Valentine

President and CEO