Case Study: Shure Experience Center achieves a state-of-the-art demo facility with AVI-SPL integration

Shure Experience Center - Customer Case Study

Shure Experience Center wanted a state-of-the-art demo facility in downtown Chicago that would showcase its professional audio products and modern collaboration solutions in realistic business meeting spaces. To bring the vision to life on time and on budget, Shure worked with AVI-SPL to integrate the audiovisual and control systems across its new enterprise-focused experience center.

AVI-SPL implemented standardized, highly automated solutions across huddle rooms, conference rooms, boardrooms, a training room, and a hub space using Shure Microflex microphones and IntelliMix P300 processing, along with Cisco unified communications, Christie Brio wireless presentation, and Biamp Tesira. The result was a flexible, polished environment that has earned rave reviews from visitors and given staff a consistent platform for demos and collaboration, though the case study does not cite specific quantitative metrics.

Shure Experience Center

Dave Feldman

Engineering and IT Executive