Case Study: Miskelly’s Furniture boosts ecommerce performance with AVB Marketing’s ALTA website solution

Miskelly’s Furniture boosts online revenue by 219% with AVB Brand

Miskelly's Furniture faced the challenge of migrating their website to a new eCommerce platform without negatively impacting their established search engine optimization (SEO). They partnered with vendor AVB Brand and chose its AVB Marketing ALTA website solution to improve their digital presence and functionality while navigating the risks of an SEO downturn.

AVB Brand executed a customized site migration plan focusing on skillful 301 redirects, an advanced SEO platform, improved site speed, and crawl-budget management. This solution successfully maintained and elevated organic traffic. Results were significant, including a 267% improvement in ecommerce conversion rate, a 208% increase in transactions, and a 219% rise in online revenue post-launch, alongside substantial gains in organic clicks and search rankings.

Miskelly’s Furniture